FATHER INVOLVEMENT IN EARLY CHILDHOOD CARE: INSIGHTS FROM A MEL SYSTEM IN A BEHAVIOR CHANGE INTERVENTION AMONG RURAL INDIAN PARENTS
Institute for Financial Management and Research, LEAD at Krea University, Chennai, India
Introduction: Fathers' involvement in care and early initiation of cognitive development activities have a positive impact on a child's social-behavioral, cognitive-academic, and emotional-psychological development. This research study, conducted in Tamil Nadu in south India (2017–19), employed a Cluster Randomized Trial to test the impact of techno-social innovations in improving the involvement of fathers in child-care on child development outcomes. Qualitative studies were used to inform the trial and provide insights into pathways of change.